By default SSRS will track reporting execution for the last 60 days. This might be OK in most cases, but you may want to adjust the retention days if you want better report usage statistics.
To update the value you can:
EXEC SetConfigurationInfo @Name=N'ExecutionLogDaysKept',@Value=N'365'
After you have this, you can query the ExecutionLog table to find useful information about report execution like: