Do you provide modern contact options?

The evolution of website development can be summarized by:

• 1990 - Cool website – content focus (static HTML content)
• 1995 - Cool graphics – interface focus (dynamic HTML content)
• 2000 - Nice flow – usability focus (focus on user experience)
• 2005 - Good marketing – conversion focus (SEO and visitors to customers conversion)
• 2010 - Happy customer– interactions focus (customer experience)

It's important that your website is focused on CX (Customer Experience) which means you need modern contact options.

❌ Figure: Bad example - The only way to contact the company is via email

✅ Figure: Good example - Chat is available along with other ways of contact, such as voip, IM, KB etc

✅ Zendesk explain how you can use mulitple channels of support to give your customers a better CX