Do you ask for a content check before posting a public video?

Last updated by Hark Singh [SSW] 4 days ago.See history

Recording a public video is time-consuming... scripting, filming, editing, and reviewing all take extra effort. The biggest waste happens when you record before verifying the accuracy of your content.

Before hitting record, a quick content check can save hours of rework and help you get it right the first time.

The problem

You’ve been asked to record a public video, and after filming, someone spots inaccurate content, missing context, or off-brand messaging. Now you have to re-record, wasting time and effort.

Tip: Always make sure there’s a documented request for public videos, where the requester clearly states the video's public purpose. This ensures everyone understands its importance and treats it accordingly.

The solution

Before you hit record, ask for a content check with a Subject Matter Expert (SME) or the TV/Production Team.

Think of it as the “Checked by xxx” rule for your video content.

Steps for a public video recording

  1. Prepare yourself

    • Write your talking points, slides, or short script
    • Know the key message you want to deliver
  2. Get a content check and ask for feedback

    • Send your draft or slides
    • Let the reviewer mark it as Checked by {{ NAME }}
    • If it’s a technical/development topic, get a Dev SME to review
    • If it’s a production, marketing, or client-facing topic, get a TV/Production Team member

    Note: Sometimes, it’s both!

  3. (Optional) Perform presentation/video in full over a call or in person

    • Setup a time with them to perform your presentation/video in full over a call or in person. This way, you're getting rapid feedback in a 1 on 1 way. Saving you loads of time later down the line.
  4. Apply suggestions

    • Update your outline before filming
    • You’ve passed the content check ✅
  5. Record with confidence

    • Hit "Record" and share your wonderful knowledge

Examples

“I’ve already recorded the full video — please review and tell me what to fix.”

Figure: Bad example - Too late... It’ll cost time and energy to redo the video

“Here’s my outline for the Azure feature video - Content checked by Dave (Dev) and Ted (TV Team). Recording tomorrow.”

Figure: Good example - Content was checked before recording


We open source.Loving SSW Rules? Star us on GitHub. Star
Stand by... we're migrating this site to TinaCMS